Feeling stuck every time you open Instagram?

You just haven’t had someone make it make sense… until now

Let's work together
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Emma from Embrace Socials with a blazer
Emma, founder of Embrace Socials, sitting on a white platform, adjusting her high-heeled shoe, in a room with white walls and a sheer curtain by a window.
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Hey! I’m Emma

I help you grow your account on Instagram in a way that feels like you

So, no more guess work, just simple strategies & personalised support

Because when your content feels like you, it starts working like you want it to

Let's work together
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Embrace Socials logo lettermark

Kind words from my students:

  • "l've just finished reading your guide and wanted to say I FINALLY UNDERSTAND... this is a brilliant step by step guideline on how Instagram works and I finally know what I am doing wrong!"

    Cheryl

    The 2025 Beginners Instagram Guide

  • "I've just joined your community & I'm crying.. it's perfect & exactly what I wanted to say, but just didn't know how... & the content tips are inspired!! I'm so pleased I took the leap & joined."

    Joanne Wakefield

    Member of ‘Your IG Coach’ community

  • "My views are up straight away, the followers are also increasing. But the best thing, I'm not confused anymore. I would say to anyone sitting on the fence to go ahead and book with you. Thanks Emma."

    SK Aesthetics

    Member of ‘Your IG Coach’ community

  • "Since our call, I've had 2 reels hit 1m views plus, and i've grown over 20k followers in 2 months, i cannot thank you enough

    Riz

    1:1 Instagram Intensive Call

Emma, founder of Embrace Socials, sitting on a white surface against a plain white background, smiling at the camera.

How can I help you grow?

A blank, cream-colored sticky note with torn edges, placed against a plain background.

Join my community

‘Your IG Coach’ is the monthly membership where IG content stops feeling confusing, and finally feels doable.

You get weekly prompts, tools that write faster (in your voice), and my eyes on your posts before you hit publish.

You’ll know what to say, how to say it, and have people actually get it

Join here

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Book a private Instagram Intensive

Book a private 1:1  call with me. I’ll audit your account, spot what’s blocking your growth, and hand you a clear plan, not another list of “tips”.


You’ll leave the session knowing exactly what’s wrong, what to change, and what to post next to grow on Instagram.

Book a 90min call

Emma from Embrace Socials with arms crossed
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Glass of iced coffee with milk on a wooden coaster next to a laptop on a white table against a gray cinder block wall.
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I built a following of over a million, lost the lot, and had to start again from zero

Realising I was back at the bottom on IG in 2023, was humbling, but I took it as a challenge…


This time, I wasn’t guessing, or posting randomly. I knew what actually mattered - what grew connection, and what was just noise online.

I built a plan that let me create quickly, show up as me, and grow a community that actually cared. Prioritising the missing piece before from before Connection & Community.

So I built my EASY Framework, a simple, flexible way to share what you know, talk to your people, and build something that feels human.

It’s what helped me rebuild, and what’s now helped thousands of others do the same.

Inside Embrace Socials, I’ve taken everything I learned the long way, in the growth, the rebuild, the lessons - and paired it with tools and products that make it quicker for you to put into practice.

Because there isn’t one “right” way to do Instagram.
There’s just the right way for you.

That’s what we will work on together.

Let's grow on Instagram

How can we work together?

  • Embrace Socials founder Emma with arms crossed

    Join my community

    Weekly prompts, daily feedback, and custom AI tools, so you always know both what to post and how to make it land with the right people.

    Join 'Your IG Coach'
  • A coffee and notebook on marble table

    2025 Beginners Instagram Guide

    Your step-by-step guide, whether you’re brand new to Instagram or it just feels like you’re starting from scratch

    Download now
  • Embrace Social founder Emma at a laptop

    Private 1:1 coaching

    Book a 90min call with me for a personalised Instagram audit. We’ll fix what’s not working, spark new ideas, and map out your next IG moves.

    Book now
  • Hands at a laptop

    Embrace Your Instagram Course

    Learn to create a personalised IG strategy that actually works for you and your account with my self-paced course.

    Instant access

Learn how to ‘Find Your Thing' in this FREE Masterclass

Your "Thing" is the missing piece between random posting and actually growing on Instagram

You’re not stuck because the algorithm hates you

You’re stuck because you don’t know your “Thing" yet

Find it...and you’ve finally got an IG identity people 'get' and growth actually begin

FREE: Watch now